Loading
FAQ

Everything clients ask us, answered.

Pricing, timelines, ownership, reporting, international engagements, and how the work actually runs day to day.

What are your payment terms?

Projects are typically split across milestones, commonly an advance to begin and the balance at delivery. Retainers are invoiced monthly in advance. Exact terms are in the agreement before work starts.

Do you charge for the initial audit?

The first review and conversation are free. A deep technical or competitive audit that produces a written document is chargeable, and that fee is credited against the project if you proceed.

What is the smallest engagement you take on?

A single project such as a landing page, a brand kit, or an audit. For ongoing marketing there is a practical floor, because below a certain level the work cannot produce a readable result and neither of us benefits. We will tell you where that floor sits for your market.

Why do you not publish fixed prices on the website?

Because the same service can be a very different amount of work depending on the market, competition, and where you are starting from. A published price would either be so high it puts off good clients or so low it becomes meaningless once scope is discussed. You get a written quote after the audit.

Is advertising spend included in your fee?

No, and it never should be. Ad spend goes directly from your account to Google, Meta, or the publication. We do not mark it up and we do not handle it, so you can see every rupee or dollar of it yourself.

How do you price your work?

One-time projects such as websites, branding, apps, and software are quoted as a fixed scope with defined deliverables. Ongoing work such as marketing, content, and campaign management is a monthly retainer. Advertising spend is always separate and paid by you directly to the platform.

Do you require a minimum contract length?

Retainers run month to month with notice as set out in the agreement. We ask for a realistic first period, usually three months, because most work cannot show results faster than that. After that it continues only if it is worth continuing.

Will you take over accounts an earlier agency set up?

Yes, and this is common. We audit what exists first, because inherited accounts often have broken tracking or campaigns quietly wasting budget. You will get a written summary of what we found before we change anything significant.

What if we already have an in-house marketing person?

That usually works well. We take the parts that need specialist tools or time, they keep the parts that need daily presence and product knowledge. We agree the split explicitly at the start so nothing falls between us.

Question not answered here?

Send it across. We reply within 24 hours and add good questions to this page.

Ask us directly